The Real Pizza Company — Digital Proposal 2026

Real Pizza.
Real Presence. Yours.

The Real Pizza Company complete website that turns a 14-year story into your best sales tool — before a customer orders, an investor decides, or a franchisee signs — every brand page, every location, built and ready. Built at no cost, live in days.

9
Brand pages
11
Location pages
£0
Build cost
3 days
To delivery
Add hero video
Delivery
3 days
Fully Managed
Hosted & managed By EXFETCH
Scope

Everything. One build.

A complete Digital Brand Profile — every page, every asset, built and live.

Brand Website
9 Pages
  • Homepage, Our Story & full Menu
  • Interactive allergen & ingredient table
  • Contact, Privacy Policy, Terms & Cookies
  • Franchise landing page & enquiry funnel
  • Bookings page for events & catering
Locations Map
1 Page
  • Interactive, searchable map with all 11 locations pinned
  • Hours, phone, delivery-partner links per store
  • Live open/closed status
  • Connected to every Find a Location CTA
Franchise Locations
11 Pages
  • Dedicated page per store — address, hours, live status
  • Catering enquiries and delivery-partner links per location
  • Local search markup for each store
  • Its own shareable URL, ready for local marketing
Brand System
One system
  • A complete, consistent visual identity
  • One type and colour system, applied throughout
  • Consistent nav, footer & components sitewide
Client Portal
From day one
  • Portal login sent on day of payment
  • Submit requests, track status, view reports
  • Full documentation & support access
Hosting & Management
Included
  • Hosted, secured, and maintained by EXFETCH
  • Covered as part of Managed Services
21/100
96/100
RPC's current digital footprint, independently audited today, versus the Digital Brand Profile build — same independent scoring, copy consistency, internal links, legal pages and SEO fundamentals reviewed.
Free build — then £250/month Managed Services, live in just a few days.
Launch now — Free build
The full build is live. Explore it at any point during this proposal.
Preview the Live Build
Pages Built

Every page. Detailed.

The same design system runs across every page — nav, footer, tokens, brand. Coherent from the homepage to the last location page.

realpizza.exfetch.com
Homepage screenshot
Homepage
Brand & Conversion Hub
Full-bleed hero, ticker strip, menu carousel, brand story, three product pillars, the 11-location finder, catering, gallery, app download, and a franchise preview — every section built to move a visitor toward an order or an enquiry.
Nav
Fixed Navigation
Logo, links, Find a Store, Order Now, mobile hamburger
Hero
"Authentic Wood Fired Pizzas"
Est. 2012 · Surrey eyebrow, dual CTA — Order Now & Find a Store
Brand
Story + Pillars + Franchise Preview
Secret dough recipe, no processed products, prepared daily — then straight into the franchise pitch
realpizza.exfetch.com/menu
Menu page screenshot
Menu & Our Story
Full Menu, Allergen Table & Brand History
The complete menu — the full pizza range, doughballs, sides, desserts, dips and drinks — visible with prices and zero store-select gate. Our Story tells the full 2012-to-today history, from mobile trailer to eleven stores, in the brand's own voice.
Menu
6 Categories, Full Pricing
Essentials, Originals, Legends, Vegan — every price visible upfront
Allergens
Interactive, Searchable Table
Verified line-by-line against the client's own master allergen PDF
Story
2012 → Today
Mobile trailer origin, secret dough recipe, 14-year craft narrative
realpizza.exfetch.com/locations
Location finder screenshot
Location Finder
All 11 Locations, One Interactive Map
A split-screen finder — scrollable store list on the left, a live map on the right. Click a card or a pin and they move together. Every store shows real, verified review data.
Info
Address, Hours, Live Status
Real-time open/closed detection per store, every day of the week
Map
Live, Branded Map
Custom pin styling tuned to the brand, synced with the store list
Order
Delivery Partner Links
Uber Eats, Deliveroo, Just Eat — linked per store
realpizza.exfetch.com/franchise
Franchise page screenshot
Franchise Landing Page
A Dedicated Franchise Recruitment Page
This is the page a serious franchise or area-developer enquiry lands on before ever picking up the phone — investment stats, support pillars, franchisee criteria, and a direct enquiry form. Before this build, this page didn't exist at all.
Proof
Investment Stats, 11 Stores, Founded 2012
The credibility signals an investor or partner checks first
Fit
Franchisee Criteria & Support Pillars
Sets expectations before a conversation ever starts — filters for the right partner
Convert
Direct Enquiry Form
Every enquiry routes straight to the franchise team — see the dedicated section below
realpizza.exfetch.com/locations/horley
Franchise location page screenshot
Franchise Location Pages — ×11
A Dedicated Page for Every Store
Before this build, each store was a single line in a dropdown — no page, no photos, no way to be found on its own. Every one of the 11 locations now gets a full page built around what that store actually offers: address, hours, ordering, and catering enquiries for that site specifically.
Info
Address, Hours, Live Status
Dynamically shows today's hours and open/closed state
Order & Cater
Delivery Links + Catering Enquiries
Sticky order button plus a catering enquiry path specific to that store
Reach
Its Own URL
Ready for local marketing, QR codes, and location-targeted ads
Franchise Growth

Built to convert your next franchisee.

The franchise landing page isn't a static brochure — it's a working sales funnel, built specifically for your Franchise Director, to bring in and qualify serious franchisee leads without relying on a shared inbox.

Every enquiry routes directly to your Franchise Director.
No shared inbox, no delay, no lead falling through the cracks between the website and the franchise team.
Direct routing
What the funnel captures
Investment snapshot — 11 stores, founded 2012, credibility signals up front
Franchisee fit criteria — filters for the right partner before a call is booked
Direct enquiry form — routes straight to the Franchise Director, not a general inbox
Why this matters for growth
Before this build, franchise interest had nowhere dedicated to land
A serious prospect now sees a credible, built-out recruitment page before ever picking up the phone
Every one of the 11 store pages links back into the same funnel
Delivery

Payment to launch in days.

A clear build process. You provide the content — we build and host the complete system, fast.

Day 1
01
Payment Confirmed
Project queued instantly. Portal login sent. Content checklist emailed same day.
Days 1–2
02
Content Collection
Via the portal you submit brand assets, menu data, location details, and legal copy.
Days 2–3
03
Final Build & QA
Your content is dropped into the already-built system across all 9 brand pages, 11 location pages, the locations map, and allergen table.
Day 3
04
Site Live
Site goes live, hosted and managed by EXFETCH. Client Portal access active from day one.
What's live on launch
Everything ready and hosted on day 3.
Fully hosted, secured & live site
All brand imagery, live across the site
Client Portal access from day one
Location data live across all pages
Verified allergen table live
Hosting is included as part of Managed Services — EXFETCH manages hosting and DNS, so your team doesn't have to.
What you provide
Content checklist sent on day one via the portal.
Brand assets — logos, photography, colour codes
Menu data — the full pizza range plus sides & drinks
Allergen data per item
Location details for 11 sites
Legal copy — Privacy Policy and Terms
85% of the build is already complete. Most of the structure, design, and content framework was built during this proposal phase. Your primary input is confirming content and any remaining location-specific data.
Scope boundaries

What's outside this proposal.

Clarity upfront. No surprises.

Not included in this proposal
Structural redesigns
New page layouts, section restructuring, or design system overhauls after project acceptance
Social media or paid advertising
Content creation, Instagram management, Google Ads, or Meta campaigns
Any request outside the agreed scope will be acknowledged, scoped, and quoted before work begins. No surprise charges.
Everything included in this proposal
9 brand pages — complete design & build
11 franchise location pages, plus the interactive locations map
Full allergen table, verified against source
Dedicated franchise landing page & enquiry funnel
Client Portal access from day one
Hosting, security & ongoing management
Domain & Ordering Setup

Your domain. Managed for you.

therealpizzacompany.co.uk currently points straight at Flipdish, which hosts your ordering system. Deploying the new Digital Brand Profile changes where that domain points — here's exactly what happens, and EXFETCH handles it.

What actually moves

Your root domain — therealpizzacompany.co.uk — moves from Flipdish to your new Digital Brand Profile, hosted by EXFETCH. Flipdish moves to a subdomain, order.therealpizzacompany.co.uk, and keeps running exactly as it does today. Flipdish isn't migrated, rebuilt, or disrupted — only the web address in front of it changes, via two DNS records and one setting in the Flipdish dashboard. Ordering history, customer accounts, and the Flipdish app are untouched throughout.

Digital Brand Profile — hosted & managed by EXFETCH
EXFETCH hosts and maintains the site as part of Managed Services — no hosting account needed on your end
EXFETCH manages DNS setup with you — a short one-time change on your domain registrar's side
Root domain points to your EXFETCH-hosted site; order. subdomain points to Flipdish
If Managed Services is ever cancelled, the site comes down and your domain reverts to your previous setup

We'll walk whoever manages your domain through the one-time DNS change the moment you start the build.

Get started
Managed Services

We build your presence. Then we keep it there.

No setup cost, no build cost — Digital Brand Profile is included with your Managed Services subscription. One flat monthly rate keeps everything hosted, current, and held to day-one quality, and beyond.

And with Managed Services, you get:
Content updates
Included
  • Text, pricing, hours & menu item edits on existing pages
Promotions & deals
Included
  • Send the graphic and copy — we place it into an existing site slot
Graphics & asset swaps
Included
  • Send the final image or asset — we resize, optimise & fit it in
Location updates
Included
  • Add, edit or remove a store — address, hours & delivery links
Support & bug fixes
Included
  • Reactive fixes to anything on the site that stops working as expected
SEO & metadata upkeep
Included
  • Light, ongoing title, meta & schema maintenance on existing pages
Infrastructure
Hosting, uptime & security monitoring
Runs continuously in the background, independent of monthly task hours.
Reporting
Monthly performance report
An automated summary of traffic and site activity, delivered every month.
Support
Dedicated account management
One point of contact who knows the RPC site and brand — no re-explaining context.
Not included in Managed Services
New page builds & campaign design
New pages beyond the current structure, or copy/graphics created from scratch rather than placed
Photography, video & events
Original production, plus anything beyond a simple listing — microsites, RSVP or ticketing
Redesigns & new integrations
Structural changes, full menu redesigns, or new delivery, POS, or third-party tools
Anything outside standard scope is flagged and quoted separately at our standard rate — the work still gets done, on clear terms.
Also included, every month
Priority support channel — a direct line to reach us, ahead of general enquiries
Quarterly brand health review & ongoing SEO health monitoring
Competitor & market snapshot for context on how RPC compares
Client Portal access — submit requests, track status, view reports & billing in one place
£250/month — billed monthly, cancel anytime. Since EXFETCH hosts the site as part of Managed Services, cancelling takes it down.
Get started
Pricing

Free to build. Simple to keep.

No setup cost. No build cost. One flat monthly Managed Services subscription — no contract, cancel anytime.

Digital Brand Profile
£0
Build cost  ·  Founding Program
then £250/month Managed Services
Your Digital Brand Profile features:
9 brand pages — homepage, menu, our story, locations, franchise, bookings, contact, legal suite
11 franchise location pages — branded, mapped, linked, live open/closed status, catering enquiries
Franchise landing page — investment stats, criteria, and a direct enquiry funnel
Client Portal from day one — request tracking, reports, and support access from launch
Live in 3 days, audited to 96/100 — hosted, secured, and managed by EXFETCH
And with Managed Services, every month:
Hosting, content updates & support — kept current, month to month, at no extra cost
Priority support & quarterly brand health review — a direct line, plus ongoing SEO health monitoring
Client Portal access — requests, reports & billing in one place
Hosted & managed by EXFETCH.
No setup fee, no build cost — the Digital Brand Profile is included with your Managed Services subscription at £250/month, billed monthly, no contract, cancel anytime. Managed Services is what keeps the build live, hosted and current; if you cancel, the site comes down. See Domain & Ordering Setup for the full walkthrough. Book a call if you have questions.
Get Started

Sign up,
then launch

No setup costs, no build costs
Project queued immediately on signup
Content checklist sent within 24 hours
Site live in as little as 3 days
EXFETCH handles the DNS change with you

No setup fee, no build cost · £250/month Managed Services · no contract, cancel anytime. See Domain & Ordering Setup for how deployment works.

Hosted & managed by EXFETCH
Digital Brand Profile
£0
Build cost
Founding Program
Managed Services
£250/mo
Billed monthly
Cancel anytime

Full site build and launch — EXFETCH hosts, secures, and manages it. If you cancel, the site comes down.

Tick both boxes above, enter your details, and click Confirm to unlock payment.
Preview

See it before you commit.

Explore the full Digital Brand Profile — no login required. Every page, live.

Live demo

The complete The Real Pizza Company
Brand Profile, live.

The demo is fully functional — browse the homepage, explore the menu and allergen table, and view individual location pages. This is exactly what will go live on launch.

9
Brand pages
11
Franchise locations
1
Locations map
1
Franchise funnel
Preview the Live Build
realpizza.exfetch.com
The Real Pizza Company homepage

Drop homepage screenshot here
homepage-screenshot.jpg

Book a Call

Questions? Let's talk.

A 30-minute video call to answer anything about the proposal, the build, or what happens next.

20 Minutes — Video Call

Get your questions
answered.

You've seen the walkthrough. You've read the proposal. If you have specific questions about scope, ongoing management, or deployment — this is the fastest way to a direct answer.

30 minutes — focused Q&A
Book a date — confirmed via email
Google Meet link sent on confirmation
Open to the full Real Pizza Company team
Book a Call
Prefer email?
hello@exfetch.com
1-833-EXFETCH
Toronto · London
Scope & deliverables
Confirm exactly what is and isn't in the build. Ask anything about pages, location count, or the design system.
Delivery & the portal
Understand how delivery works, what the Client Portal contains, and how ongoing management works.
Hosting & deployment
Talk through hosting, DNS, and how the Flipdish subdomain move works for your team.
Any other questions
Pricing, timeline, or anything else — bring whatever you need answered.
FAQ

Common questions.

You can cancel Managed Services anytime, no fees or notice period required. Because EXFETCH hosts and owns the site, cancelling takes it down and you'd revert to your previous site.
Yes — Managed Services is £250/month, billed monthly with no fixed term. There's no build cost and no contract length; you can cancel anytime. Since EXFETCH hosts and manages the site as part of this, cancelling means the site comes down.
EXFETCH owns and hosts the build. That's what lets us offer the Digital Brand Profile at no cost — your £250/month covers hosting, security, and ongoing management. If you ever cancel, the site comes down and you'd revert to your previous site.
No. The Digital Brand Profile is built, owned, and hosted by EXFETCH as part of Managed Services — no website files, source code, or design assets are provided to you at any point, before or after launch, including if Managed Services is ever cancelled. Your domain remains registered to and owned by RPC throughout; only the build itself stays with EXFETCH.
Your portal is live from day one — login sent on signup. Submit content and change requests, track their status, view your live site and performance reports, and reach support directly, all in one place.
The build is already done — 3 days assumes content is submitted within the first day or two. If content arrives later, delivery extends accordingly. 85% of the build is already complete from this proposal phase, so you can launch almost as soon as you're ready.
Brand assets, menu data, allergen info per item, location details for all 11 stores, and legal copy. A full checklist is sent on day one. Most of the content framework is already built.
Yes — EXFETCH hosts the site and walks you through the one-time DNS change on your registrar's side. therealpizzacompany.co.uk stays your domain, registered and owned by RPC throughout; only where it points changes.
Nothing changes about how Flipdish works. Your root domain moves to the new Digital Brand Profile, and Flipdish moves to a subdomain — order.therealpizzacompany.co.uk. That's two DNS records and one setting in the Flipdish dashboard. Ordering, the Flipdish app, order history, and customer accounts are untouched. See Domain & Ordering Setup for the full breakdown.
Ready to move forward

Built for The Real Pizza Company.
Ready to launch.

Browse the live walkthrough, explore the demo, then start the build or book a call with any questions.

Prefer email?
hello@exfetch.com
1-833-EXFETCH
Toronto · London