Chicking® UK — Digital Proposal 2026

Complete.
Delivered. Yours.

A complete Chicking UK website — every brand page, every location, built and ready. Built at no cost, live in one week.

8
Brand pages
25
Location pages
£0
Build cost
1 wk
To delivery
Add hero image
Delivery
7 days
Fully Managed
Hosted & managed Day 7
Scope

Everything. One build.

A complete UK Brand Profile design system — every page, every asset, built and delivered.

Brand Website
8 Pages
  • Homepage with video hero
  • Menu — 13 categories
  • Interactive nutrition & allergen database
  • Contact, Privacy Policy & Terms
  • Interactive search map with franchisee listings
Location Pages
25
  • Individual page per franchisee
  • Address, hours, map embed, ordering links
  • Consistent brand across all locations
  • Connected to every Find a Location CTA
Design System
Full reference
  • Interactive HTML style guide
  • Live component demos
  • 11-chapter internal documentation
Client Portal
From day one
  • Portal login sent on day of signup
  • Submit requests, track status, view reports
  • Full documentation & support access
Hosting & Management
Included
  • Hosted, secured, and maintained by EXFETCH
  • Covered as part of Managed Services
23/100
91/100
Chicking UK's current digital footprint, independently audited today, versus the Digital Brand Profile build — same independent scoring, copy consistency, internal links, legal pages and SEO fundamentals reviewed.
Free build. Then £275/month Managed Services, cancel anytime.
Founding Program
The build is live. Browse every page before you read another word.
Preview UK Brand Profile
The Customer Journey

Brand Consistency with Strategy.

Watch the walkthrough — five short videos covering every page and decision in the complete Digital Brand Profile, from the customer's point of view.

Video 1 thumbnail
Thumbnail — Video 1
Video 01
1:59
Welcome & Framing
"The Gap Is Real"
  • Introduces EXFETCH and the Digital Brand Profile for Chicking UK
  • Establishes the audit score gap — current site 23/100 vs EXFETCH build 91/100
  • Previews the next four videos and what each one covers
  • Sets the three value pillars: conversions, franchise growth, brand awareness
  • No booking required — everything needed to decide is here
Video 2 thumbnail
Thumbnail — Video 2
Video 02
1:48
Homepage
"Your Digital Front Door"
  • Sticky branded navigation with strong calls to action above the fold
  • Full-bleed video hero — direction and urgency from the first second
  • UK-adapted brand story, not copy-pasted global content
  • Delivery platform signposting — Uber Eats, Deliveroo, Just Eat
  • Four-step UK franchise journey — a clear investor proposition
  • Competitive scorecard against KFC and Popeyes UK
Video 3 thumbnail
Thumbnail — Video 3
Video 03
2:09
Map & Location Pages
"Found. Every Time."
  • Interactive Leaflet.js map — every UK location pinned and searchable
  • Live sidebar cards: address, hours, phone, delivery links per location
  • Real-time search by town, postcode, or area — open/closed status shown
  • Individual location pages: local SEO schema, breadcrumbs, dynamic hours
  • Sticky Order Now CTA — visible throughout the entire page scroll
  • Direct delivery URLs and QR codes ready for local marketing campaigns
Video 4 thumbnail
Thumbnail — Video 4
Video 04
2:00
Content Pages
"Every Page. Every Detail."
  • Menu with sticky category filter bar and per-item Order Now buttons
  • Food photography, descriptions, allergen links on every item
  • Nutrition database — 130+ items, 12 allergen filters, Natasha's Law compliant
  • Contact page: multiple channels, social links, easy to navigate on mobile
  • Privacy Policy, Terms, Cookie Policy — UK GDPR and ICO compliant
  • Six-page brand consistency montage — one design system throughout
Video 5 thumbnail
Thumbnail — Video 5
Video 05
2:48
ROI & Growth
"Built to Convert. Built to Grow."
  • Three value pillars: maximize conversions, sell more franchises, grow awareness
  • Conversion flow diagrams — from landing to order in under 10 seconds
  • Audit score ROI: 23/100 current site vs 91/100 EXFETCH build
  • Proposal page walkthrough and how to move forward
Pages Built

Every page. Detailed.

The same design system runs across every page — nav, footer, tokens, brand. Coherent from homepage to the last location page.

chicking.uk.com
Homepage screenshot
Drop screenshot here screenshots/homepage.jpg
Homepage
Brand & Conversion Hub
Full-screen video hero, 12 sections from brand story to franchise enquiry. Every CTA links to a location page or delivery partner.
Nav
Fixed Navigation
Logo, dropdowns, Find a Location, Order Now, mobile hamburger
Hero
Video Hero
Full-bleed looping video, gradient overlay, CTAs, hours strip
Brand
Halal + Best Sellers + Franchise CTA
Certification band, best sellers grid, 4-step UK franchise journey
chicking.uk.com/menu
Menu page screenshot
Drop screenshot here screenshots/menu.jpg
Content Pages
Menu, Nutrition & Legal
Three structured content pages. Menu has sticky scroll-spy navigation. Nutrition is live-filterable. Legal pages are compliance-formatted.
Menu
13 Categories — Sticky Nav
Alternating layouts, scroll-spy, colour-coded tags
Nutri
Live Search — 14 Filters — 12 Allergens
130+ items with calories, macros, allergen pills. Mandatory compliance banner.
Legal
Privacy (9 sections) + Terms (8 sections)
Red callouts, orange highlights, numbered throughout
chicking.uk.com/bristol
Location page screenshot
Drop screenshot here screenshots/location.jpg
Location Pages
25 Franchisee Pages
A branded page for every UK location — part of the same design system, wired to every Find a Location CTA on the brand site.
Info
Address, Hours & Contact
Full location details, opening hours, phone and directions
Map
OpenStreetMap Embed
Interactive map per location, no Google Maps dependency
Order
Delivery Partner Links
Uber Eats, Just Eat, Deliveroo — linked per location
Delivery

Signup to live in one week.

A clear build process. You provide the content — we deliver the complete system, hosted and live.

Day 1
01
Signup Confirmed
Project queued. Portal login sent. Content checklist emailed same day.
Days 1–2
02
Content Collection
Via the portal you submit brand assets, menu data, location details, and legal copy.
Days 2–6
03
System Build
All 8 brand pages, 25 location pages, nutrition database, and design system.
Day 7
07
Site Live
Site goes live, hosted and managed by EXFETCH. Client Portal access active from day one.
What's live on launch
Everything ready and hosted on day 7.
Fully hosted, secured & live site
All brand imagery, live across the site
Client Portal access from day one
Location data live across all pages
Nutrition database live
Hosting is included as part of Managed Services — EXFETCH manages hosting and DNS, so your team doesn't have to.
What you provide
Content checklist sent on day one via the portal.
Brand assets — logos, photography, colour codes
Menu data — 130+ items with descriptions
Nutrition & allergen data per item
Location details for 25 sites
Legal copy — Privacy Policy and Terms
85% of the build is already complete. Most of the structure, design, and content framework was built during this proposal phase. Your primary input is confirming content and any remaining location-specific data.
Scope boundaries

What's outside this proposal.

Clarity upfront. No surprises.

Not included in this proposal
Structural redesigns
New page layouts, section restructuring, or design system overhauls after project acceptance
Social media or paid advertising
Content creation, Instagram management, Google Ads, or Meta campaigns
Any request outside the agreed scope will be acknowledged, scoped, and quoted before work begins. No surprise charges.
Everything included in this proposal
8 brand pages — complete design & build
25 location pages from template
Interactive locations map (Leaflet.js)
Full nutrition & allergen database
HTML design system reference
Client Portal access from day one
Hosting, security & ongoing management
Managed Services

We build your presence. Then we keep it there.

No setup cost, no build cost — Digital Brand Profile is included with your Managed Services subscription. One flat monthly rate keeps everything hosted, current, and held to day-one quality, and beyond.

And with Managed Services, you get:
Content updates
Included
  • Text, pricing, hours & menu item edits on existing pages
Promotions & deals
Included
  • Send the graphic and copy — we place it into an existing site slot
Graphics & asset swaps
Included
  • Send the final image or asset — we resize, optimise & fit it in
Location updates
Included
  • Add, edit or remove a store — address, hours & delivery links
Support & bug fixes
Included
  • Reactive fixes to anything on the site that stops working as expected
SEO & metadata upkeep
Included
  • Light, ongoing title, meta & schema maintenance on existing pages
Infrastructure
Hosting, uptime & security monitoring
Runs continuously in the background, independent of monthly task hours.
Reporting
Monthly performance report
An automated summary of traffic and site activity, delivered every month.
Support
Dedicated account management
One point of contact who knows the Chicking UK site and brand — no re-explaining context.
Not included in Managed Services
New page builds & campaign design
New pages beyond the current structure, or copy/graphics created from scratch rather than placed
Photography, video & events
Original production, plus anything beyond a simple listing — microsites, RSVP or ticketing
Redesigns & new integrations
Structural changes, full menu redesigns, or new delivery, POS, or third-party tools
Anything outside standard scope is flagged and quoted separately at our standard rate — the work still gets done, on clear terms.
Also included, every month
Priority support channel — a direct line to reach us, ahead of general enquiries
Quarterly brand health review & ongoing SEO health monitoring
Competitor & market snapshot for context on how Chicking UK compares
Client Portal access — submit requests, track status, view reports & billing in one place
£275/month — billed monthly, cancel anytime. Since EXFETCH hosts the site as part of Managed Services, cancelling takes it down.
Get started
Pricing

Free to build. Simple to keep.

No setup cost. No build cost. One flat monthly Managed Services subscription — no contract, cancel anytime.

Digital Brand Profile
£0
Build cost  ·  Founding Program
then £275/month Managed Services
Your Digital Brand Profile features:
8 brand pages + map portal — homepage, menu, nutrition, map, contact, legal, design system
25 location pages — branded, mapped, linked
Design system — interactive reference & 11-chapter docs
Client Portal from day one — request tracking, reports, and support access from launch
Live in 7 days, audited to 91/100 — hosted, secured, and managed by EXFETCH
And with Managed Services, every month:
Hosting, content updates & support — kept current, month to month, at no extra cost
Priority support & quarterly brand health review — a direct line, plus ongoing SEO health monitoring
Client Portal access — requests, reports & billing in one place
Hosted & managed by EXFETCH.
No setup fee, no build cost — the Digital Brand Profile is included with your Managed Services subscription at £275/month, billed monthly, no contract, cancel anytime. Managed Services is what keeps the build live, hosted and current; if you cancel, the site comes down. Book a call if you have questions.
Get Started

Launch your
digital system

No setup costs, no build costs
Project queued immediately on signup
Content checklist sent within 24 hours
Site live within 1 week

No setup fee, no build cost · £275/month Managed Services · no contract, cancel anytime.

Digital Brand Profile
£0
Build cost
Founding Program
Managed Services
£275/mo
Billed monthly
Cancel anytime

Full site build and launch — EXFETCH hosts, secures, and manages it. If you cancel, the site comes down.

Preview

See it before you commit.

Explore the full UK Brand Profile — no login required. Every page, live.

Live demo

The complete Chicking® UK
Brand Profile, live.

The demo is fully functional — browse the homepage, explore the menu, check the nutrition database, and view individual location pages. This is exactly what will go live on launch.

8
Brand pages
25
Location pages
130+
Nutrition menu items
25
Location app menus
Preview UK Brand Profile
chicking.uk.com
Chicking UK homepage

Drop homepage screenshot here
homepage-screenshot.jpg

Book a Call

Questions? Let's talk.

A 20-minute video call to answer anything about the proposal, the build, or what happens next.

20 Minutes — Video Call

Get your questions
answered.

You've watched the videos. You've read the proposal. If you have specific questions about scope, ongoing management, or the site — this is the fastest way to a direct answer.

20 minutes — focused Q&A
Book a date — confirmed via email
Google Meet link sent on confirmation
Open to the full Chicking® team
Book a Call
Prefer email?
hello@exfetch.com
1-833-EXFETCH
Toronto · London
Scope & deliverables
Confirm exactly what is and isn't in the build. Ask anything about pages, location count, or the design system.
Delivery & the portal
Understand how delivery works, what the Client Portal contains, and how ongoing management works.
Managed Services
Talk through what's covered month to month and how the subscription works.
Any other questions
Pricing, timeline, or anything else — bring whatever you need answered.
FAQ

Common questions.

You can cancel Managed Services anytime, no fees or notice period required. Because EXFETCH hosts and owns the site, cancelling takes it down and you'd revert to your previous site.
Yes — Managed Services is £275/month, billed monthly with no fixed term. There's no build cost and no contract length; you can cancel anytime. Since EXFETCH hosts and manages the site as part of this, cancelling means the site comes down.
EXFETCH owns and hosts the build. That's what lets us offer the Digital Brand Profile at no cost — your £275/month covers hosting, security, and ongoing management. If you ever cancel, the site comes down and you'd revert to your previous site.
No. The Digital Brand Profile is built, owned, and hosted by EXFETCH as part of Managed Services — no website files, source code, or design assets are provided to you at any point, before or after launch, including if Managed Services is ever cancelled. Your domain remains registered to and owned by Chicking UK throughout; only the build itself stays with EXFETCH.
Your portal is live from day one — login sent on signup. Submit content and change requests, track their status, view your live site and performance reports, and reach support directly, all in one place.
One week assumes content is submitted within the first two days. If content arrives later, delivery extends accordingly. Note: 85% of the build is already complete from this proposal phase.
Less than you'd think — 85% of the content is already collected from this proposal phase. We just need your confirmation on site and location details, menu items, and contact details before we lock everything in. A short checklist is sent on day one to make this quick.
Yes — EXFETCH hosts the site and walks you through the one-time DNS change on your registrar's side. Your domain stays registered to and owned by you throughout; only where it points changes.
Ready to move forward

Built for Chicking.
Ready to launch.

Watch the full walkthrough series, explore the live demo, then start the build or book a call with any questions.

Prefer email?
hello@exfetch.com
1-833-EXFETCH
Toronto · London